Kao´s Essential brand is admittedly one of my favorite haircare series but oddly I haven´t reviewed anything from it yet, just referred to this brand in other haircare reviews!
I think the Essential range is one of the more affordable but excellent Japanese haircare brands..no wonders as this is from Kao who also makes my favorite Asience haircare range...the Shampoo and Conditioner retail for a bit over US$4 on Sasa whereas the Treatment will set you back around US$6. If you get free shipping that´s quite affordable if you ask me.
The Essential haircare is made for damaged hair but is split into 2 different ranges for giving a different finish to your hair style. That´s quite a new concept as mostly haircare brands offer various lines for oily, damaged, normal, dull etc hair but this time you get 2 different varieties for damaged hair but for a different finish.
The Nuance Airy range comes in pink packaging and should give you a "light & bouncy" hair whereas the Rich Premier products in the orange packaging will give you "smooth & managable" hair.
Both lines contain high purity honey and milk protein, the masks also contain shea butter. The mainly advertised ingredient in Nuance Airy is wild rose essence whereas Rich Premier cointains sunflower oil.

Each range offers shampoo, conditioner, treatment, mask and a serum, I tried everything from both ranges except for the serums. Shampoo and conditioner come in 2 sizes/each (200ml/550ml in pump bottle, available from alphabeautyuk on eBay). I do believe there is also some "Treatment Water" but haven´t tried this either and it´s not listed on the Kao SG website.
You can check the Singapore website out here. Seems the brand is getting a kawaii revamp in April, can´t wait to see what they´ll release!
So, finally on to the actual review =P.
The Nuance Airy products feature a pretty (pearly) pink packaging ranging from light (shampoo) over medium (conditioner) to darker pink (treatment).
The items are nicely scented with a fruity floral fragrance so my hair smells really good when using these products.
The Shampoo has a pearly pink color and lathers nicely whereas the Conditioner and Treatment are creamy products.
The Treatment contains 2x more of the "High Purity Honey and Milk Protein" and it feels even more nourishing than the Conditioner.
The Nuance Airy range is definitely a rich haircare making my dyed hair very soft and smooth. It´s not as heavy as the Rich Premier range but it´s still definitely a very nourishing haircare range. I honestly can´t tell if the Nuance Airy products are better in creating a bouncy and airy hairstyle but anyway, it´s a fantastic haircare brand as my hair gets so soft and shiny and it doesn´t weigh my hair down or make it limp so probably the bounciness-promise is true.
I usually use the Shampoo, follow with the Treatment (3-5 mins), then finish with the Conditioner (1-2 mins) though I think that´s not the correct order however I can achieve the best results using it this way.
I think the correct order is shampoo -> conditioner OR treatment but rules are there to be broken, right?
I also use the Ultra Honey & Shea Butter Mask in both the Rich Premier and Nuance Airy versions but will review them individually.
Overall a great haircare range, much better and more affordable than e.g. the Ma Chérie Moist range from Shiseido which was quite a disappointment for me.
Rating 5/5
I think the Essential range is one of the more affordable but excellent Japanese haircare brands..no wonders as this is from Kao who also makes my favorite Asience haircare range...the Shampoo and Conditioner retail for a bit over US$4 on Sasa whereas the Treatment will set you back around US$6. If you get free shipping that´s quite affordable if you ask me.
The Essential haircare is made for damaged hair but is split into 2 different ranges for giving a different finish to your hair style. That´s quite a new concept as mostly haircare brands offer various lines for oily, damaged, normal, dull etc hair but this time you get 2 different varieties for damaged hair but for a different finish.
The Nuance Airy range comes in pink packaging and should give you a "light & bouncy" hair whereas the Rich Premier products in the orange packaging will give you "smooth & managable" hair.
Both lines contain high purity honey and milk protein, the masks also contain shea butter. The mainly advertised ingredient in Nuance Airy is wild rose essence whereas Rich Premier cointains sunflower oil.

Each range offers shampoo, conditioner, treatment, mask and a serum, I tried everything from both ranges except for the serums. Shampoo and conditioner come in 2 sizes/each (200ml/550ml in pump bottle, available from alphabeautyuk on eBay). I do believe there is also some "Treatment Water" but haven´t tried this either and it´s not listed on the Kao SG website.
You can check the Singapore website out here. Seems the brand is getting a kawaii revamp in April, can´t wait to see what they´ll release!
So, finally on to the actual review =P.
The Nuance Airy products feature a pretty (pearly) pink packaging ranging from light (shampoo) over medium (conditioner) to darker pink (treatment).
The items are nicely scented with a fruity floral fragrance so my hair smells really good when using these products.
The Shampoo has a pearly pink color and lathers nicely whereas the Conditioner and Treatment are creamy products.
The Treatment contains 2x more of the "High Purity Honey and Milk Protein" and it feels even more nourishing than the Conditioner.
The Nuance Airy range is definitely a rich haircare making my dyed hair very soft and smooth. It´s not as heavy as the Rich Premier range but it´s still definitely a very nourishing haircare range. I honestly can´t tell if the Nuance Airy products are better in creating a bouncy and airy hairstyle but anyway, it´s a fantastic haircare brand as my hair gets so soft and shiny and it doesn´t weigh my hair down or make it limp so probably the bounciness-promise is true.
I usually use the Shampoo, follow with the Treatment (3-5 mins), then finish with the Conditioner (1-2 mins) though I think that´s not the correct order however I can achieve the best results using it this way.
I think the correct order is shampoo -> conditioner OR treatment but rules are there to be broken, right?
I also use the Ultra Honey & Shea Butter Mask in both the Rich Premier and Nuance Airy versions but will review them individually.
Overall a great haircare range, much better and more affordable than e.g. the Ma Chérie Moist range from Shiseido which was quite a disappointment for me.
Rating 5/5
RSS Feed














































