Recently I spotted this new Japanese BB Cream (in 2 versions) on Adambeauty (click here for direct link) and granted I was very interested and decided to get both (natural and shiny) as they were really cheap (US$14.50) and because I was interested to review them here anyway =P
I know by Korean BB cream standards US$14.50 isn't that cheap but I believe the Meishoku BB creams are among the cheapest Japan-produced ones.

Meishoku has a pretty nice under-eye concealer (I got the pink one which I haven't reviewed.. I can say it's a nice concealer which brightens my eyes instantly. Coverage is about sheer-medium so it's best if your eye-circles aren't too severe).
I actually wasn't that convinced that either of the BB creams would work for me but to my surprise both are nice and work for my skin-tone.
Both BB creams have the same color, a very light yellow-toned shade. On the swatch on my hand (left is #01, right #02) they look very yellow but when blended they're nicely adjusting to my skin (as you can see on the pic below where I blended 02 on my hand).
#02 Shiny has some fine silver glitters spread throughout the cream.
I personally like #01 Natural better as the glitters in #02 are fine but not fine enough not to show up as glitters. Good to wear on a dark or rainy day but in bright sunlight you'll get the disco-ball effect I think.

Texture-wise I can't detect a difference either, both are rather lightweight and don't have that heavy silicone-feel some Korean BB creams have. Actually the Meishoku BB creams are really nice and light so they should work well for someone with normal-oily skin.
Coverage is actually quite good, I'd say medium and buildable. I can easily cover my cheek redness and my light eye-circles with the Moist Labo BB Creams.
I love how my skin feels very silky, and smooth but without a greasy or heavy feeling some Korean BB creams leave behind.
The finish is a natural matte. #02 has the added glitters as stated above.


The tubes are small, each only contains 33g. #01 comes in a light golden and #02 in a pale pink tube.
According to Meishoku the BB Cream has 6 benefits:
-Essence
-Cream
-Makeup Base
-Concealer
-Foundation
-UV sun block (SPF40 PA+++)
The hyaluronic acid found in this BB Cream is supposedly only 1/100 of the size as regular hyaluronic acid molecules as nano-technology is used.
Furthermore the BB Creams are sweat-and waterproof.
Retails: 1260 Yen (about US$13)
All in all I can highly recommend this BB cream for anyone with fair-light skin-tone and most skin-types except very dry. Since I have no problems with acne I can't tell you if it would work acne-prone skin or not.